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Technology Versus Human

Technology - Wet Wipes Manufacturer Case Study

The dichotomy between technology and humanity is often portrayed as a battle for supremacy. However, the reality is far more complex. Technology and humans have their unique strengths, and their coexistence has given rise to a symbiotic relationship that has reshaped the way we work and live.



1. Automation and Scalability

Technology has revolutionized industries by introducing automation. Repetitive and mundane tasks that once consumed human hours can now be efficiently handled by machines. This results in increased productivity, reduced errors, and cost savings.


One prime example of technology’s role in transforming business operations at Freshening is the Automated Paper Withdrawal System. This innovative system automatically transports raw materials from the warehouse into the production facility. It has had a significant impact on various aspects of the company’s manufacturing process which include:


  • Reduced manpower requirement
  • 24/7 production capability – Production team can now operate around the clock, utilizing shifts without relying on a warehouse team to assist in the movement of raw materials.
  • Enhanced safety – These raw materials can weigh up to 40kg, and can pose safety risks when manually handled
  • Enhanced hygiene – Reducing human contact with the materials contributes to enhanced hygiene – a paramount consideration in the wet wipes manufacturing industry


At Freshening, this system has tremendously contributed to our ability to increase production capability of our wet wipes by 50%  during Covid-19 pandemic, with 50% less in manpower.


2. Efficiency and Speed

Technology provides unparalleled efficiency and speed. From data analysis to complex calculations, computers can process vast amounts of information in milliseconds, providing solutions and insights that would take humans much longer to uncover. This enables faster decision-making and innovation.


3. Precision and Consistency

Machines are capable of performing tasks with exceptional precision and consistency. This precision leads to improved quality in various applications.


Another remarkable technological advancement at Freshening will be the implementation of an AI Order Processing System. Targeting to launch in 2024, this system automatically records customer orders and generates invoices. It eliminates manual and time-consuming data entry previously done by human. Through this, accuracy and efficiency are greatly increased, which in turn leads to enhanced customer satisfaction.



1. Consciousness and Critical Thinking

Humans possess consciousness and the ability to think critically. We can understand the nuances of situations, make decisions based on ethics and moral values, and adapt to complex, ever-changing circumstances. Our ability to question, reason, and strategize is a unique aspect of humanity that technology can’t replicate.


2. Creativity and Innovation

Creativity is an integral part of human nature. We can ideate, innovate, and create art, music, literature, and new inventions. Our imaginative capabilities drive progress and enable us to develop novel solutions to complex problems. Technology might optimize, but humans invent.


3. Empathy and Emotional Intelligence

Empathy is one of the most valuable traits possessed by humans. It allows us to understand and relate to the emotions and experiences of others, which is crucial in professions like counseling, healthcare, and customer service. Our emotional intelligence plays a pivotal role in building relationships and fostering connections.



The debate of technology versus human is not about choosing one over the other, but about understanding the strengths and limitations of each. By recognizing the symbiotic relationship between technology and humanity, we can leverage the best of both worlds. Technology can automate and optimize, but it requires humans to program it. Humans also bring consciousness, creativity, and empathy to the table.


As co-pilots, we can navigate the future, embracing the benefits of technology while preserving the essence of what makes us uniquely human. In doing so, we can create a world where both technology and humanity thrive in harmony, leading to a brighter, more innovative future.