Woosh Pet Wipes Now With Three New Invigorating Scents

Building on the success of the beloved Baby Powder scent, we’re thrilled to announce the arrival of three new fragrances for Woosh Pet Wipes: Cotton, Bamboo, and Argan Oil.   Let’s explore how these delightful additions enhance the Woosh Pet Wipes experience while maintaining the exceptional properties that have made them a favorite among pet […]

Meet The Team – Vera, A Pillar of Expertise & Dedication

employee highlight

  Meet Vera, the cornerstone of experience and dedication within the halls of Freshening. For an astounding 26 years, Vera has been an integral part of the Freshening family, weaving her way through various roles with grace and proficiency.   From local sales to the accounts department, human resources, and now spearheading export sales, Vera’s […]

Exclusive Year of the Dragon Red Packet Design

  As we eagerly approach the festive season of Chinese New Year, we are thrilled to present our specially crafted red packet design for the Year of the Dragon – Our design is a harmonious marriage of timeless traditions and contemporary aesthetics.   The centerpiece of our red packet features the majestic dragon, a symbol […]

Celebrating 30 Years of Pioneering Brilliance

In the year 1994, Freshening Industries Pte Ltd embarked on a journey that would not only revolutionize the hygiene industry but also establish itself as a beacon of innovation and success. As we celebrate our 30th anniversary in 2024, it is an opportune moment to reflect on our humble beginnings, pioneering spirit, and the remarkable […]

Eco-friendly Wet Wipes: The Viscose Paper

  In a world increasingly attuned to the environmental consequences of consumer choices, the quest for eco-friendly alternatives has become paramount. One such innovation making waves in the realm of wet wipes is the utilization of eco-friendly materials, with viscose paper emerging as a sustainable champion.   Viscose Paper: A Sustainable Trailblazer Derived from natural […]

Meet The Team – Shu Ting, A Self-Taught Design Prodigy

meet the team

  Shu Ting is our esteemed Senior Graphic Designer with three years of dedicated service to the company. Armed with a hunger for learning and an unquenchable curiosity, she dove headfirst into the world of design, steadily honing her skills through online resources, tutorials, and hands-on practice.   Shu Ting’s journey from a self-taught designer […]

Refillable Packs Pave the Way for Eco-Friendly Living

refillable packs

  We are thrilled to announce a significant stride in our commitment to sustainability. The launch of our refillable packs for the Zappy Extra Mild Foaming Hand Wash is not just a product release; it’s a testament to our dedication to reducing waste and making eco-friendly choices accessible to all.   Product Spotlight: Our Zappy […]

Eco-Friendly Wipes Evolution: Zappy’s Pioneering Journey Since 2016

Eco-friendly wipes - Zappy Food Contact Wipes

Zappy All Natural Biodegradable Food Contact Wipes is a testament to the brand’s commitment to “walk the walk” and not just “talk the talk.” When the eco-friendly wipes were introduced back in 2016, it was a game-changer. It broke new ground as one of the first eco-friendly wipes in the region, these wipes quickly gained […]

Modern & Sustainable Twist to CNY

Eco-friendly Products

In a world that increasingly values sustainability, even cherished traditions like Chinese New Year are adapting to eco-friendly alternatives.   The Bagasse Yusheng Tray represents a modern and sustainable twist to this time-honored celebration, seamlessly blending elegance, minimalism, and environmental responsibility. Restaurants are increasingly making the switch as they work towards their sustainability goals.   […]

Flushable Wet Wipes & Environmental Responsibility

Flushable wet wipes

  As our collective environmental consciousness continues to grow, we must seek alternatives that provide the same convenience without compromising the planet. Enter flushable wet wipes – a modern solution that marries ease with environmental responsibility. While traditional wet wipes have often come under scrutiny for their negative environmental impact, flushable wet wipes have taken […]