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Freshening Returned to PLMA 2024

PLMA

We are excited to share the highlights of our participation in PLMA ‘s World of Private Label 2024. This year’s event, held in Amsterdam, was a resounding success for Freshening, marking our second consecutive year at this prestigious trade show. Building on the momentum from 2023, we showcased our latest innovations, connected with industry leaders, […]

Pet Wipes in the Booming Pet Industry

The Booming Pet Industry The pet industry is experiencing an unprecedented surge, driven by an increasing number of pet owners who view their pets as family members. This trend is particularly pronounced among younger generations, who are more likely to pamper their pets with premium products and services.   According to the American Pet Products […]

Private Label Company with Innovation & Marketing Excellence

private label company strengths

  Embarking on a journey to redefine excellence in the hygiene product industry requires more than just a manufacturing partner; it demands a visionary collaborator. In this article, we dive into the extraordinary strengths that position us as more than just a contract manufacturing and private label company – a strategic ally propelling brands towards […]

Reselling vs. Private Label

reselling vs. private label

  In this exploration, we delve into the advantages of reselling vs. private label models, shedding light on the unique benefits of each model while providing a comprehensive view to help you make an informed decision for the growth of your enterprise.   The Reselling Advantage Reselling, as a model, offers a straightforward path for […]

30 Years of Private Label Expertise in Wet Wipes Manufacturing

private label expertise

  The past three decades have seen us emerge as a trailblazer in wet wipes manufacturing. With an extensive track record of over 5,000 satisfied clients globally, our prowess in private label solutions and wet wipes manufacturing has become synonymous with unparalleled expertise and client satisfaction.   Pioneering Private Label Solutions in Wet Wipes Manufacturing […]

Eco-friendly Wet Wipes: The Viscose Paper

  In a world increasingly attuned to the environmental consequences of consumer choices, the quest for eco-friendly alternatives has become paramount. One such innovation making waves in the realm of wet wipes is the utilization of eco-friendly materials, with viscose paper emerging as a sustainable champion.   Viscose Paper: A Sustainable Trailblazer Derived from natural […]

Wet Wipes Contract Manufacturing Steps

contract manufacturing steps

Contract manufacturing of wet wipes is a strategic approach for businesses looking to bring high-quality, customized products to market without the need for in-house production capabilities. In this article, we’ll explore the essential contract manufacturing steps for wet wipes, emphasizing the importance of choosing the right partner and highlighting key considerations at each stage.   […]

Steps in Private Label Wet Wipes

private label partner and steps

In the world of consumer goods, private labeling has become an increasingly popular avenue for businesses looking to establish their brand without the complexities of manufacturing. In this guide, we will walk through the key steps involved in private labeling wet wipes, emphasizing the importance of a reliable private label partner.   Step 1: Evaluate […]

Evolution of Private Label Brands

private label brands

  Once relegated to the bottom shelf with a stigma of inferior quality, private label brands and products have undergone a remarkable transformation in recent years. Traditionally dismissed as cheap alternatives to brand-name items, store or private label brands are now enjoying a renaissance, challenging preconceived notions and reshaping consumer perceptions. This shift in attitude […]

Marketing Strategies For Wet Wipes Private Label

wet wipes private label

  In a marketplace saturated with choices, navigating the competitive landscape of wet wipes private label products demands a strategic approach. Drawing from our proven success in establishing Zappy as a household name and recipient of the Most Influential Hygiene Brand award, we delve into essential marketing strategies tailored for those venturing into the world […]